PROGRAMMATIC AD MONETIZATION FOR PUBLISHERS
Our network of Publishers can enable both Open Exchange and Private Marketplace (PMP) to strategically monetize ad inventory through:
PROGRAMMATIC GUARANTEED
Contracted order with guarantees on price, highest tier inventory and impression buying through Private Marketplace channels
PREFERRED DEALS
Orders with guarantees on price and premium inventory. Impression deliveries are non-guaranteed
PRIVATE AUCTION
Premium inventory available to selected demand buyers (DSPs, Networks, Agency Trading Desks, Agencies)
OPEN AUCTION (PACKAGED BY ATTRIBUTES)
General inventory that are packaged by attributes such as High Viewability, High Performance, Audience Focused, Content Categories...etc
OPEN AUCTION (GENERAL)
General inventory accessible for all RTB and Network partners to compete for your inventory.